The prime stage exemplified a yearning for some of electronic music’s more heavy-hitting acts at the moment. Followed up by 3LAU, Oliver Heldens, Lil Yachty, and then rave rap’s finest Travis Scott on the main stage.Īcross the way, on the prime stage Friday evening was an undercard assemblage of equally impressive acts such as Crankdat, Shaun Frank, THEY., Malaa, and Getter. Çhanneling Kid and Play’s nineties aura was an artist who lured the crowd in for an auspicious evening. Most well known for his breakout single “iSpy,” featuring American genre nonconformer Lil Yachty-who was also at the festival-SuperDuperKyle brought forth an outrageously energetic performance. Filling in the hip-hop shoes of Chance’s aggressive annunciation meets poetic style this year was SuperDuperKyle. Last year’s Columbus festival bill saw the likes of hip-hop’s ultimate sweetie, Chance the Rapper, as well as Dillion Francis, RL Grime, Alison Wonderland, Corrupt, and Gryffin. This year’s festival was a testament to that success. Priding themselves on booking up-and-coming artists that reach beyond the confines of genres, Prime Social group saw out that they achieved to create a breakaway experience in its own right. It’s safe to say the electronic music scene would not be the same in the Midwest-and certainly not in Columbus-without the companies’ efforts.Ĭolumbus’ 2017 Breakaway return was an aggressive amalgamation of hip-hop and electronic artists, one that broke the boundaries of sonically-constricted line-ups. Between a consistent envelope pushing booking team and a pronounced understanding of the idiosyncrasy that the college market desires, PSG’s rosters speak volumes for its respective cities’ entertainment markets. Tiësto, Slushii, Borgore, Jai Wolf, and Louis the Child are names that are slated to hit the stage later this fall in Columbus on behalf of PSG. Prior to the Columbus event, it had stopped in Grand Rapids, Michigan. PSG’s event set out to see a continuance of its Breakaway Festival later this year in Charlotte, North Carolina, where Zedd is set to headline. Some of its events exclusive to Ohio include a 90’s themed summer festival, the Ohio University Number festival, and the multi-city spanning Halloween-themed Haunted Fest which has booked acts for this year that include Hardwell, Yellow Claw, and more. Prime Social Group is a full-service concert promotions group based in the city that focuses on college markets across the country.
Prime Social group, in particular, is a driving force behind this “mundane-Midwest” myth-busting. Fortunately, Columbus could not be more of an antithesis to this pseudo-Ohio narrative. The route to Columbus and much of the state of Ohio is ridden with farmland, the surefire sign of Midwestern heartland. While the city has been recognized amongst the country’s fastest growing metropolis, currently standing at number three, a drive through the state may suggest a different narrative. This year’s holiday weekend event found itself gracing the grounds of Columbus, Ohio’s Columbus Crew stadium.
Breakaway music festival north carolina lineup series#
Labor day weekend marked this year’s second installment of Prime Social Group’s Breakaway Music Festival, an annual festival series that finds its home in cities in and around major league soccer venues.
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